Order Form (Event Hand0ut)
Invoice | Banner | ”Enter a Drawing” slip
PrintSweetified
It’s not often where you have a client that you hope pays you in their “product.” This pastry chef is one exception to that rule (doesn’t everyone like cake?)!
She was ready to take her business “public” in a big way. The wedding cake market involves a lot of time spent at bridal shows, showing off your cakes. She needed a branding package as pretty and sophisticated as her creations. These are some of the collateral pieces we created to help her project excellence and attention to detail to her target market—choosy brides!
The Promotional Postcards are what she hands out at the bridal shows. The form is intentionally interactive and allows the brides to be both creative and specific. It’s a piece first about the bride and secondarily about Sweetified. This is a contrast from most of the print collateral available at shows, and it further distinguishes Sweetified from her competitors.
Items produced:
Order Form / Event Handout
Invoice
Entry Form
Banner
Table Tents (not shown)
Apron (not shown)
Related projects: Sweetified logo
client Sweetified, Grand Rapids, MI
software Illustrator, InDesign
typefamily Tamarillo, Futura family
date Fall 2009
