PrintOperation Front Door

Operation Front Door is an initiative of the Troops First Foundation, which provides personal and social opportunities to combat-wounded veterans. Operation Front Door specifically provides matching funds for home ownership. Their inaugural fundraiser is an online auction and golf tournament. Two of the biggest names in golf — Butch Harmon and David Feherty — support T1F and Operation Front Door and are participating in the tournament.

This print piece needed to explain both the auction and the tournament and create credibility for the event. It consisted of 7 heavy-weight sheets stacked on top of each other and then grommeted together. It gave a cursory overview of the sponsorship opportunities, provided an interest commitment form and provided clear next steps.

The impression it left with the executives and decision makers it was directed to was professional, concise and actionable.

For a particular VP event in NY, a single-card invitation was placed on top of the brochure and held there with a grommeted red ribbon.

client Operation Front Door and JMA in partnership with Troops First Foundation and Harrah’s Entertainment

software Illustrator, PhotoShop, InDesign

images stock

fonts DIN, Rockwell

printer Holland Litho, Holland, MI

date August 2011