Archive for 2009
Butch Harmon Charity Invitational
Posted in Identity | No Comments
High-quality golf plus high-impact charities—that’s the foundation for the Butch Harmon Charity Invitational. This inaugural event is designed for serious golfers, so the logo needed to be professional yet distinct from the thousands of crests, golf balls and golfer-in-motion silhouettes that crowd the filed of golf and charity golf logos.
READ MORECalled
Posted in Print | No Comments
This year’s Summer Camp brochure took its layout directly from the cell-phone-inspired identity. The rounded cornered boxes and photos are an echo of the rounded corner buttons on most phone buttons. The color palette is both current and throw-back—neon is in (If you’re older than 30 and don’t believe me, just Google it)! Most of all it’s in your face, right where we want this brochure to be.
READ MOREOn Your Mark
Posted in Teaching Series | No Comments
Most people would agree that each person is different, “unique.” Yet some believe that following Jesus means we all become the same (and that “same” is often boring and other-worldly minded). This series contends that we’re each marked with a purpose and that purpose is here and now.
The visuals for this series acknowledge our individual [...]
Called
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When Son-Life Camp said they were orienting their Summer Camp around the Great Commission (Matthew 28:19) and wanted to brand it “Called,” I was in. Sure, we could have built the brand around a megaphone or tin cans and string, but tweens these days use one device for calling—their cell phone.
READ MOREthe 3d retreat t-shirt
Posted in Print | No Comments
I had the privilege of working with fellow designers to put on a weekend retreat for creatives working in the church and ministry field. T-shirts were one of the branded SWAG items.
READ MORESweetified
Posted in Print | No Comments
This pastry chef needed a branding package as pretty and sophisticated as her creations. These are some of the collateral pieces we created to help her project excellence and attention to detail to her target market—choosy brides!
READ MOREJourneypalooza
Posted in Identity | No Comments
To celebrate their 3-year anniversary, Journey threw a big party and encouraged their attenders to invite 3 friends. This cookout / yard games / prizes / portraits / live music event needed an identity for internal and external promotion.
A typographic solution worked well here because the name of the event is long enough. The accent [...]
