Archive for 2008
On The Run
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Summer camp is a busy place, full of playing, jumping, spashing… more and more, the lives of tweens and teens is spent running. The point of summer camp 2009 was to ask “what are you running toward.”
The shoe print seemed appropriate as the basis for the identity. In the tread, you’ll find elements of summer [...]
Stepping Stones
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“We will help you take the next steps you need in life.” That was the “brand promise” given to me by a church ready to relaunch itself. “We’re a place where people can connect with people and God and not have to be religious.”
While a literal logo can sometimes be predictable, we choose to represent [...]
Invite Card
Posted in Print | No Comments
Many churches wisely rely on the people who attend—whose lives have been changed for the better—to invite others. This business-card-size invite is something attenders can give to friends when they invite them.
READ MORECounseling Center
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Part of the Building Better Communities initiative, this logo served their counseling center. After Hurricane Katrina, people need to talk — about both complex and simple issues. They needed to feel like they were heard and receive encouragement. The simplicity of the two speech bubbles reflected the relational and conversational nature of the counseling offered.
client [...]
Houses into Homes
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One of the Building Better Communities initiatives was to literally rebuild the homes damaged by Hurricane Katrina. The area was overwhelmed with damaged or deserted homes. This group wanted to return people, light and hope to those areas. This logo depicts the “weathered” house and the one-again-illuminated home. A square version (above) and a 4-house [...]
READ MOREBuilding Better Communities
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Founded to help people recover from Hurricane Katrina, this organization needed to reinvest in their own identity. They grew quickly and devoted their energies to the people they were helping. As time passed, they needed a cohesive brand if they were going to apply for federal and local funds and become more perminant in their [...]
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